Articles

  Lighting Deals are very useful when it comes to sales boosts. But, at the same time, it is dangerous to use them without a particular aim and solid preparation. Amazon’s philosophy is to propel competition and encourage fair pricing among the sellers. The main ways to inspire customers for purchases are promotional discounts, redeemable…

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Profit Whales Team
on Dec 01, 2021

In this article, we’ll consider the importance of Amazon PPC campaign structure and explain in detail how Profit Whales assembles and sets it up.   Why Structure Your PPC Campaign Running an online advertising campaign has become the newest golden ticket to the welcome wagon for many ambitious business owners. But this field can sometimes…

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Victoria Melnychuk
on Nov 25, 2021

  Amazon users nowadays are so used to platform changes that it’s hard to imagine something would cause an increased interest. Yet, Amazon keeps surprising sellers with supporting updates to accelerate their development, expose their brands in front of a wider audience, and launch new features and metrics not only to calculate but also to…

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Anastasiya Vyday
on Nov 24, 2021

  Amazon ads are more competitive than ever. How can you push your ad campaign above the competition? This article tells you how to boost your Amazon ranking. From the live scalability of its search engines to the unparalleled exposure it can provide any product, Amazon is a seller’s dream come true. The marketplace has…

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Victoria Melnychuk
on Nov 18, 2021

  What’s your winning strategy for online brand engagement? If you haven’t found the answer yet, retargeting on Amazon might help. Let’s get into the details to see how this incredible opportunity can work for you.   What is Retargeting on Amazon There’s a big problem with traditional online advertising: the moment someone clicks away…

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Vitalii Khyzhniak
on Nov 16, 2021

  Accounting, finances, marketing, manufacturing, product development, and safety regulations. What does it take to build a successful business? And what does it take to keep it thriving?  A single answer wouldn’t be enough, and there is no such answer. The questions require deeper analysis.   Delegation is Key To boost the outcome of the…

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Profit Whales Team
on Nov 11, 2021

  Hey ho, how is Q4 going? Good that all the readers are here. Profit Whales has very important information to deliver — October Amazon News!   Amazon Ads “UnBoxed” New Features Amazon Ads “UnBoxed” eight helpful advertising and measurement tools to refine brands’ connections with customers on reach, relevance, and results in levels. Let’s…

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Anastasiya Vyday
on Nov 10, 2021

  Are you ready to make some mad bank during these notoriously lucrative holiday weeks? If you are struggling to come up with the right Amazon Black Friday strategy, then you are in the right place. This blog post will give you some good Amazon Black Friday tips to help you deal with the holiday…

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Victoria Melnychuk
on Nov 04, 2021

  The United Kingdom vs. Canada Amazon is a thriving and expanding marketplace that allows sellers to trade their products in numerous countries worldwide. Nowadays, businesses that are selling in one country often grow and sell in more marketplaces. Besides facing new issues like Geo Ranking and regional customer fit, brand owners need to remember…

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Anastasiya Vyday
on Nov 02, 2021

  In the last few years, the retail industry has been inundated with practitioners offering new methods of digital advertising. Since every marketer reaches a different consumer audience at different times of the day, sellers delved into the world of dayparting. And different times of the day can mean very different merchandising and ad campaigns.…

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Profit Whales Team
on Oct 28, 2021

  In October 2019, Amazon launched a new tool, Amazon posts, for sellers’ visual storytelling about products. With its help, Amazon sellers can push sales by sharing unique lifestyle pictures and content that tells more about a product.  What does this mean for brands?  Using Amazon posts is a good way to build brand awareness…

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Profit Whales Team
on Oct 21, 2021

  There is often not much thought given to selling your Amazon business when you first launch your Amazon store. Even though the common notion is that B2C and B2B stores are the only options for making money on Amazon, there are other outlets. Many Amazon companies sell their stores to FBA aggregators as this…

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Victoria Melnychuk
on Oct 19, 2021