In the digital marketplace of Amazon, where competition is fierce, customer reviews stand as a cornerstone of a product’s success. They go beyond mere feedback, shaping a brand’s reputation, driving SEO, and directly influencing sales figures. This comprehensive exploration delves into the multifaceted role of customer reviews on Amazon, offering nuanced strategies for ethically soliciting…
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Latest Amazon News — May 2022
The world around us is fast. People rush here and there to manage their lives and business, trying to find work-life balance, and often there is no place left for small tasks like reading the news. Well, the truth is that Amazon sellers have hectic schedules, but they need to know all about Amazon…
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Early Reviewer Program Alternatives For Sellers in 2022
If you’re an Amazon seller, you know that reviews are a big key to your success. With more reviews, your product will convert more browsers into buyers and, as such, appear higher in search rankings and create a flywheel of growth. Getting your first reviews on Amazon can be a daunting task, but it…
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Top 11 Amazon Product Listing Optimization Tips in 2022
As an Amazon customer, you could notice that many listings in different categories and niches on the platform are widely unpopular. Some of the poorly performing listings might look updated, but they rank low, they have a few ratings and reviews, and all in all, they don’t seem like an attractive choice for a…
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Social Commerce for eCommerce Brands
With the sheer number of people searching, purchasing, browsing, and engaging on social platforms, eCommerce is slowly but confidently transforming into social commerce. This article is an overview of the current state of social commerce and some of the major social channel perks for brands. Table of content: Social Commerce Definition The Impact…
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What is Important to Know About Amazon ACoS?
What is a good ACoS on Amazon, how can a business calculate it and be sure that it is profitable? This is our today’s topic. Let’s get started! What is Amazon ACoS? For a business that sells its products on the Amazon platform, understanding and measuring how well your Amazon Sponsored Products campaigns…
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US Amazon Fee Changes for FBA Sellers in 2022
Since the beginning of the pandemic, Amazon fee changes have been quite fair. During that time, Amazon increased its fulfillment capacity and invested approximately $15 billion in infrastructure and other investments that improved the fulfillment process. All these efforts will need to be partially offset by sellers’ FBA costs, so FBA fulfillment fees have…
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Top 10 Best Amazon Seller Tools for an Advanced Level
There are important software for Amazon beginners. There are Amazon seller tools that exist beyond brand development level, like Helium 10. Sellers’ activity is impossible without such software. However, also when business becomes advanced, it requires tools for Amazon sellers that can save a lot of time, optimize the brand and reach even better…
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Latest Amazon News — April 2022
Break or no break, Amazon News Digest always returns with even more helpful information and exciting updates. All you need to know, you don’t have to spend much time learning about the most significant Amazon changes. It’s Amazon News Digest! Just take 5 minutes to find out what happened in April. Total Conversion…
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Top 8 Tips on How to Get Reviews on Amazon
Amazon customer reviews place seem to be the go-to for consumer opinions. But are reviews just a numbers game, or are they influencing purchasing decisions? This article describes how to get reviews on Amazon and an efficient strategy for using customer reviews to drive sales. Table of content: What are Amazon Customer Reviews?…
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What is the Secret of Success on Amazon: Experts’ Tips
We sat down with experts in the Amazon business and talked about critical issues sellers face in today’s landscape and how they can overcome them to achieve the ultimate success. We’ve been able to learn the secrets of how Amazon sellers become successful in their businesses. Some of those techniques and insights were discussed…
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How To Properly Implement Your Amazon Inventory Management?
If you’re running an eCommerce business and decided to promote your products to clients worldwide, being present on Amazon is one of the critical things to do. A recent survey reveals that around 48% of online shoppers go straight to the online marketplace without searching for an item on the brand’s official channel. So,…
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15 Tips on How to Do Amazon Keyword Research + Bonus
Amazon is a one-stop shop for everything, but figuring out how to get the most out of your store can be tricky. While you might know various keywords that people type into Amazon to find your products, it can still be difficult to tell which ones are most effective. Wondering how to do Amazon…
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TikTok for eCommerce: From Beginner to Expert!
TikTok, which initially started as a social network for cool teenagers, today is a popular promotion tool. According to eMarketer’s forecast, the US TikTok market will be worth $80 billion by 2025. Let’s take a look at the rapid growth of this social network. TikTok appeared in 2016 but has already managed to get…
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What Is Amazon Attribution And How Is It Used?
Amazon Attribution is a free advertising tool created by Amazon. It enables sellers to measure the effectiveness of their external advertising endeavors. In addition, Amazon Attribution provides sellers with detailed analytics and information to better understand which off-Amazon marketing channels are the most suitable for their businesses. Using this tool, you can smoothly measure…
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How to Run Google Ads for Amazon Products?
When you run a Google Ads campaign to your Amazon listings, it will take time for your bestseller and product rankings to boost. Read on to learn a few tips on advertising Amazon products on Google, optimizing your campaigns, and understanding the steps to take as an Amazon seller after launching Google Ads for…
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Amazon Acronyms List: 200+ Abbreviations & Jargon
In terms of eCommerce, Amazon is undoubtedly the most significant player among all. Knowing the Amazon abbreviations and jargon related to your business will let you delve into the tiniest eCommerce details. Since platforms like Amazon have their eCommerce lingo, we prepared a comprehensive glossary of Amazon acronyms to help you get started. Read…
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How to Launch a New Product on Amazon – Step By Step Guide
Launching a new product on Amazon is challenging, especially for newbies. In addition, not all potential sellers are experienced in creating Amazon listings, promoting products with Amazon PPC, and increasing sales. Given the rising number of Amazon sellers in 2022, standing out in this ruthless market is not an easy task. However, once you…
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Top-20 eCommerce Youtube channels
Running an efficient eCommerce business is challenging. Sometimes, all the tasks on the list do not leave enough energy to search for new sources of information and inspiration. Thus, we are here to share our research results. We highlighted 20 great eCommerce YouTube channels that provide valuable up-to-date information on products, design, sales, marketing,…
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Amazon’s Marketing Stream Beta
Amazon has just launched a beta test for their new product: Amazon Marketing Stream. This new product delivers Amazon Ads campaign metrics and insights to advertisers and their AWS accounts via push-based notifications. This is an essential and sophisticated tool designed to change the landscape of many PPC experts who use Amazon to market their…
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What is Amazon Stranded Inventory and How to Fix It?
If you have FBA inventory without active offers that is neither moving to customers nor back to you, Amazon considers it stranded. When that happens, you have a massive problem, as non-moving inventory will eat into your FBA overhead while damaging your Inventory Performance Index. That could become an even bigger issue nearing the end…