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Leveraging Amazon Customer Reviews for Exponential Business Growth

In the digital marketplace of Amazon, where competition is fierce, customer reviews stand as a cornerstone of a product’s success. They go beyond mere feedback, shaping a brand’s reputation, driving SEO, and directly influencing sales figures. This comprehensive exploration delves into the multifaceted role of customer reviews on Amazon, offering nuanced strategies for ethically soliciting…

Apr 23, 2024
  • Best eCommerce Youtube channels
    Top-20 eCommerce Youtube channels

      Running an efficient eCommerce business is challenging. Sometimes, all the tasks on the list do not leave enough energy to search for new sources of information and inspiration. Thus, we are here to share our research results. We highlighted 20 great eCommerce YouTube channels that provide valuable up-to-date information on products, design, sales, marketing,…

    Avatar for Anastasia Selukova

    Anastasia Selukova
    on Aug 09, 2022

  • Amazon’s Marketing Stream Beta Version
    Amazon’s Marketing Stream Beta

      Amazon has just launched a beta test for their new product: Amazon Marketing Stream. This new product delivers Amazon Ads campaign metrics and insights to advertisers and their AWS accounts via push-based notifications. This is an essential and sophisticated tool designed to change the landscape of many PPC experts who use Amazon to market their…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Aug 03, 2022

  • How to Fix Stranded Inventory?
    What is Amazon Stranded Inventory and How to Fix It?

      If you have FBA inventory without active offers that is neither moving to customers nor back to you, Amazon considers it stranded. When that happens, you have a massive problem, as non-moving inventory will eat into your FBA overhead while damaging your Inventory Performance Index. That could become an even bigger issue nearing the end…

    Avatar for Rachel Go

    Rachel Go
    on Jul 29, 2022

  • How to Find Influencers on Amazon
    How to Find Amazon Influencers for Sellers?

      Read on how to find Amazon influencers, how you can benefit from the Influencer Program, and how it works.   Table of content Who Are Amazon Influencers? What Is the Amazon Influencer Program? Influencer Program for Sellers: How Does It Work? How Does Influencer Program Differ from Associate Program? Why Is Amazon Influencer Program…

    Avatar for Anastasia Selukova

    Anastasia Selukova
    on Jul 22, 2022

  • Increase Average Order Value Using Product Bundling
    How to Use Products Bundles to Increase Average Order Value

      As competition increases in the eCommerce market, finding ways to increase average order value (AOV) is essential. But what’s the best way to do it? More ads, new packaging, or higher prices? Product bundling is one of the most effective ways to boost AOV while maintaining a good buyer experience. With product recommendations generating…

    Avatar for Rachel Go

    Rachel Go
    on Jul 20, 2022

  • the amazon fba holiday calendar
    Amazon FBA Holiday Schedule 2022 – Key Dates for Sellers

      Having a coherent strategy in place to ensure you stay in stock during peak season is critical for succeeding on Amazon. However, it can be challenging to foresee, especially regarding global supply chain problems, current storage restrictions, and changes in customer behavior. Therefore, we prepared an Amazon FBA holiday calendar that underlines the most…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Jul 14, 2022

  • how to rank higher on amazon search
    How to Rank Higher on Amazon – 28 Ranking Factors

      It is a number that explains the relationship among selling items within one category and depends on how efficiently they sell. The lower the number, the better an item is selling. For example, if a sales rank is 1, your product surpasses competitors in sales. Knowing how to rank higher on Amazon search takes…

    Avatar for Anastasia Selukova

    Anastasia Selukova
    on Jul 07, 2022

  • What is Amazon Demand Side Platform (DSP)?
    What is Amazon DSP (Demand Side Platform)?

      Over some time, advertising on Amazon conveys how important an external promotion is for sellers who have intentions to expose their brands and products to a new and broader audience. Amazon Attribution, a recent addition to Amazon tools, is an effective follow-up to other off-Amazon advertising solutions like Amazon DSP. Since Amazon DSP has…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Jul 06, 2022

  • Amazon Product Research
    Amazon Product Research Tips & Insights 2022

      One of the fundamental tasks of a third-party merchant on Amazon is to conduct product research. Amazon product research is a crucial task every seller must perform to help them understand the current market condition, analyze their competitors, and improve customer satisfaction.   If you are an FBA seller struggling with FBA product research or…

    Avatar for Junel Ayala

    Junel Ayala
    on Jul 05, 2022

  • Best Amazon Agencies
    Top 16 Best Amazon Marketing Agencies for 2022

      Today, Amazon has over 150 million mobile users, with 89% stating they are more likely to purchase products from Amazon than any other eCommerce website. As Amazon’s marketing channels increase in popularity, the best Amazon agencies are in demand for their expertise and insights. Startups need a digital agency that shares their mission and…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Jun 28, 2022

  • why selling on amazon canada
    Why Sell on Amazon Canada in 2022

      As you continue to find success on the Amazon platform, you’ll most likely want to grow your business and unlock even more revenue. By expanding Amazon FBA to Canada, you can access a new market of potential buyers, diversify your revenue streams, and establish an international presence for your brand.  Best of all? It’s…

    Avatar for Blair Forrest

    Blair Forrest
    on Jun 23, 2022

  • Economic Impact of Ukraine Invasion
    The Impact of The Russia-Ukraine War on Global Trade

      As Russia persists in aggressively attacking Ukraine, economic markets have responded by declining and sinking. As a result, the world economy is currently in a fragile state and is fighting in hopes of returning to sustainable growth. This article discusses the impact of the Russia-Ukraine war on global trade and where it can take…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Jun 17, 2022

  • What is Amazon Best Sellers Rank?
    What Is Amazon BSR (Best Seller Rank)?

      The Amazon platform lists a billion products in over 30 categories. And while these numbers might seem unrealistic, more incredible is that the great majority of products in the marketplace receive a particular Amazon products ranking, called the Best Seller Rank (BSR). But what is the Amazon Best Sellers Rank? And how can your…

    Avatar for Alex Nyezhnyk

    Alex Nyezhnyk
    on Oct 12, 2022

  • Amazon Product Insert Cards
    11 Benefits of Amazon Product Inserts for Sellers in 2022

      Is it possible to boost brand loyalty and awareness, drive sales, and collect reviews using a small piece of paper? Seems highly unlikely but not really if we are talking about insert cards. Be careful with your creativity and marketing vision not to violate Amazon’s policy. Today we will discuss insert cards’ benefits, crucial…

    Avatar for Anastasia Selukova

    Anastasia Selukova
    on Oct 06, 2022

  • Everything You Have to Know About Amazon's A9 Algorithm
    What is Amazon A9 Algorithm & How to Optimize for It?

      To get started, you will need a basic understanding of A9. The A9 algorithm is a system that Amazon leverages to determine the product ranking in search results. It is similar to the algorithm used by Google since it considers keywords when deciding which results are the most relevant to the search and which…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Oct 04, 2022

  • How to Optimize Facebook Ads for Amazon Products
    How to Optimize Facebook Ads for Amazon Products?

      If you want to boost your sales on Amazon, Facebook Ads is an option. Detailed targeting allows sellers to attract a lookalike audience and users who are most likely to purchase. However, running Facebook Ads for Amazon products can be tricky, especially if you do not know the nuances. Stay tuned to learn how…

    Avatar for Alex Nyezhnyk

    Alex Nyezhnyk
    on Sep 29, 2022

  • Amazon Brand Registry Benefits
    How Can You Benefit from Amazon Brand Registry?

      With many sellers and a constantly expanding third-party marketplace, Amazon keeps growing and improving the Brand Registry. Signing up there and managing a business is a perfect solution when building and protecting a brand on Amazon. So what is a Brand Registry on Amazon? Amazon Brand Registry was created several years ago and is…

    Avatar for Anastasia Selukova

    Anastasia Selukova
    on Sep 27, 2022

  • How Much Does It Cost To Advertise On Amazon?
    How Much Does Amazon Advertising Cost in 2022?

      Amazon has made far-reaching changes to more than just online shopping. It has led to a drastic shift in Internet marketing and advertising. Advertising on Amazon generates much income for sellers, and the competition is genuinely intense. As a result, all sellers do their best to present their products to as many buyers as…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Sep 23, 2022

  • Is Amazon PPC Worth It?
    Is Amazon PPC Worth It in 2022?

      Amazon’s popularity keeps going up. According to statistics, around 57% of online shoppers consider Amazon the main source of inspiration. Competition between brands is getting increasingly fierce, encouraging them to use paid promotion. In recent years, Amazon ad revenue has grown from $12.63 billion in 2019 to $31.16 billion in 2021. At the same…

    Avatar for Alex Nyezhnyk

    Alex Nyezhnyk
    on Sep 21, 2022

  • Best Amazon Advertising Tools
    5 Best Amazon PPC Software and Tools for Sellers

      Are you looking for the best Amazon PPC software? Then, you are in the right place since we have prepared a carefully sorted list of Amazon PPC management software. Amazon PPC software helps you efficiently manage your Amazon PPC campaigns. As a result, it will help you save time and money. In addition, multiple…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Sep 16, 2022

Amazon External Traffic Guide