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How to Optimize Facebook Ads for Amazon Products
How to Optimize Facebook Ads for Amazon Products?

  If you want to boost your sales on Amazon, Facebook Ads is an option. Detailed targeting allows sellers to attract a lookalike audience and users who are most likely to purchase. However, running Facebook Ads for Amazon products can be tricky, especially if you do not know the nuances. Stay tuned to learn how…

Sep 29, 2022
  • Amazon news
    Latest Amazon News — October 2021

      Hey ho, how is Q4 going? Good that all the readers are here. Profit Whales has very important information to deliver — October Amazon News!   Amazon Ads “UnBoxed” New Features Amazon Ads “UnBoxed” eight helpful advertising and measurement tools to refine brands’ connections with customers on reach, relevance, and results in levels. Let’s…

    Avatar for Anastasiya Vyday

    Anastasiya Vyday
    on Nov 10, 2021

  • Amazon Black Friday & Cyber Monday
    Amazon Black Friday & Cyber Monday 2022: How to Get Ready

      Are you ready to make some mad bank during these notoriously lucrative holiday weeks? If you are struggling to come up with the right Amazon Black Friday strategy, then you are in the right place. This blog post will give you some good Amazon Black Friday tips to help you deal with the holiday…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Nov 04, 2021

  • Amazon marketplaces comparison
    Do high Competition Niches Portend Low Profit?

      The United Kingdom vs. Canada Amazon is a thriving and expanding marketplace that allows sellers to trade their products in numerous countries worldwide. Nowadays, businesses that are selling in one country often grow and sell in more marketplaces. Besides facing new issues like Geo Ranking and regional customer fit, brand owners need to remember…

    Avatar for Anastasiya Vyday

    Anastasiya Vyday
    on Nov 02, 2021

  • Amazon PPC Dayparting in 2022
    Amazon PPC Dayparting in 2022

      In the last few years, the retail industry has been inundated with practitioners offering new methods of digital advertising. Since every marketer reaches a different consumer audience at different times of the day, sellers delved into the world of dayparting. And different times of the day can mean very different merchandising and ad campaigns.…

    Avatar for Profit Whales Team

    Profit Whales Team
    on Oct 28, 2021

  • What are Amazon Posts?
    What are Amazon Posts?

      In October 2019, Amazon launched a new tool, Amazon posts, for sellers’ visual storytelling about products. With its help, Amazon sellers can push sales by sharing unique lifestyle pictures and content that tells more about a product.  What does this mean for brands?  Using Amazon posts is a good way to build brand awareness…

    Avatar for Profit Whales Team

    Profit Whales Team
    on Oct 21, 2021

  • Selling Your Amazon Business: Top 8 Things You Need to Know
    Selling Your Amazon Business: Top 8 Things You Need to Know

      There is often not much thought given to selling your Amazon business when you first launch your Amazon store. Even though the common notion is that B2C and B2B stores are the only options for making money on Amazon, there are other outlets. Many Amazon companies sell their stores to FBA aggregators as this…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Oct 19, 2021

  • How to Navigate an Amazon Stolen Package Claim?
    5 Ways to Help a Customer in Case of Amazon Stolen Package Claim

      As the holiday season approaches, unfortunately, the number of Amazon stolen package claims can rise in occurrences. These occurrences are harmful to the buyer and the Amazon FBA seller as they negatively impact the customer experience and the seller’s bottom line. Customer satisfaction is the number one concern for Amazon and should be a…

    Avatar for Christina Passmore

    Christina Passmore
    on Oct 12, 2021

  • September Amazon News Digest by Profit Whales
    Latest Amazon News – September 2021

      September has passed, and it means that the new Amazon News Digest by Profit Whales has arrived. Curious about what happened last month? Then let’s get started!   Sponsored Display CPC & vCPM Billing Attribution Amazon Sponsored Display campaigns expanded to CPC & vCPM billing attribution. Sellers can have access to new bidding features…

    Avatar for Anastasiya Vyday

    Anastasiya Vyday
    on Oct 08, 2021

  • Amazon Seller Central Ultimate Guide
    Amazon Seller Central Ultimate Guide

    Thinking about selling on Amazon? We’ve crafted a definitive guide about how to create an Amazon seller account and start an Amazon business right now. Table of content:   Why Sign Up with Amazon? What is Seller Central on Amazon? How to Set up Amazon Seller Account Information you Need to Provide to Sign Up…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Oct 05, 2021

  • Selling an Amazon Business
    Selling an Amazon Business: Why M&A Market is so Hot in 2022?

      To sell or not to sell? Not a rhetorical question but something sellers puzzle over day by day. The same goes for acquiring businesses on Amazon. According to Marketplace Pulse, aggregators acquiring Amazon brands have raised almost $7 billion since the beginning of 2021. Another interesting fact is that 25 different companies buying Amazon…

    Avatar for Anastasiya Vyday

    Anastasiya Vyday
    on Oct 01, 2021

  • How to Drive External Traffic to Amazon Listing: Top External Channels
    How to Drive External Traffic to Amazon Listing: Top External Channels

      According to Search Engine Journal, 70% of Amazon surfers don’t look past the second page of the search results, with 35% simply clicking on the top-ranking listing.  While sellers should certainly work on nailing the Amazon algos and trying to get that bestseller badge — here’s the most recent research on the building blocks…

    Avatar for Meri Chobanyan

    Meri Chobanyan
    on Sep 28, 2021

  • Top-12 Amazon Q4 Tips
    Top-12 Amazon Q4 Tips

      Are you ready for the Amazon Q4 rush? Don’t miss out on the lucrative holiday season by waiting until the last minute. Take the time to do it now. Fortunately, we’ve got some great tips to help you get started!   Important Sales Dates During Amazon Q4 It’s not uncommon for the monstrous traffic…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Sep 23, 2021

  • January 2022 Amazon News
    Latest Amazon News — January 2022

      Profit Whales is glad to present the first Amazon News Digest in 2022! January had many exciting events, but in our opinion, it’s important to start with a significant announcement of February. Amazon users were waiting for the whole previous year, and it will undoubtedly influence the current year!   Amazon Full Year and…

    Avatar for Anastasiya Vyday

    Anastasiya Vyday
    on Feb 10, 2022

  • How to Set Up an Amazon Storefront to Make It Convert?
    How to Set Up an Amazon Storefront to Make It Convert?

      In September 2018, Amazon launched the Storefront (Amazon Stores) tool, a great advantage for sellers enrolled in the Amazon Brand Registry program. This feature, represented as a mini-website, doesn’t only provide a brand-specific experience for your sellers and locates all your products in the same place on Amazon, but also has the power to…

    Avatar for Ihor Dubovetskyi

    Ihor Dubovetskyi
    on Feb 08, 2022

  • The FBA Business Optimization Basics
    The FBA Business Optimization Basics

      Selling through Fulfillment by Amazon (FBA) can be rewarding and take a lot of stress out of being a seller. With Amazon helping take care of things like shipping, storage, and customer service, you can focus on your product. At the same time, the competition is fierce. With multiple sellers competing for limited real…

    Avatar for Tamar Frumkin

    Tamar Frumkin
    on Feb 01, 2022

  • 15 Best eCommerce News Sites for Amazon Sellers
    15 Best eCommerce News Sites for Amazon Sellers

      eCommerce sellers know that lowering prices and advertising their products are no longer sufficient to stay in the field. To maintain your competitive edge and stay ahead of the curve, you must keep in mind the need to be both innovative and productive and follow the latest eCommerce and business trends. We’ve created a…

    Avatar for Victoria Melnychuk

    Victoria Melnychuk
    on Jan 28, 2022

  • The Importance of Product Inspection for Your Bottom Line
    The Importance of Product Inspection for Your Bottom Line

      How Cutting Corners Can Affect Your Brand’s Reputation If you are a gamer, you know the importance and pride of reaching new levels in the video game. Not only are new levels a symbol of status, but they also denote the hard work and dedication you have achieved in building your reputation within the…

    Avatar for McClain Warren

    McClain Warren
    on Jan 26, 2022

  • Amazon PPC Basics Guide
    What is Amazon PPC Basics Guide: Advertising for Beginners

      With all the major ad products on Amazon – Sponsored Brands, Sponsored Products, Sponsored Display – you’re bound to be overwhelmed by all the options. And to make it easy, our guide has everything you need to know about your Amazon advertising journey. So let’s go!   Table of content: Amazon PPC Ads and…

    Avatar for Profit Whales Team

    Profit Whales Team
    on Jan 20, 2022

  • Benefits and Misconceptions of Amazon Repricing Software
    Amazon Repricing Software: Benefits and Misconceptions

      Since its beginnings back in the 1990s, eCommerce has grown to be a multi-million-dollar industry, dovetailing with sophisticated technologies such as artificial intelligence (AI), recommendation engines based on behavioral imaging, and targeted advertising to improve the consumer shopping experience from start to finish. Today’s biggest marketplace for eCommerce is Amazon. With over 2.2 million…

    Avatar for Darren Heaphy

    Darren Heaphy
    on Jan 18, 2022

  • Amazon negative keywords
    Amazon Negative Keywords

      Amazon has a lot of ways to say no to your ads, but you also can tell Amazon not to display ads. Negative keywords eliminate irrelevant ads so your campaigns invest only in high-intent areas. They’re a vital component of high-quality ad campaigns, so they’re vital to your success. But they’re complex to set…

    Avatar for Profit Whales Team

    Profit Whales Team
    on Jan 13, 2022